Class: Logo Design & Branding
Brand Identity Project
The idea behind the fictitious Simpli Logos company, is a small business graphic designer helping other small businesses make their ideas for branding a reality.
The goal for the typography was simple and clean. The "S" of simply can be seen abstractly in the symbol. The idea behind the colors was bold with a nice contrast. The colors play well off of one another and look great with the playful swirls element.
